As an example, over the last ten years he has conducted projects for Guinness World Records including design research, new product development and brand positioning.
In addition, Guinness World Records were happy to sponsor the pilot Creative Workshops mentioned elsewhere on this site.
Martyn Richards has provided high quality research on numerous projects during my time as a Marketing Manager at Guinness World Records from research on our consumers’ behaviour to general brand awareness and insight into our bestselling Christmas Annual. This research has helped us make crucial decisions throughout the years. Martyn’s expertise and flexibility has been instrumental in getting the most valuable feedback from our consumers.
Justine Tommey, Marketing Manager, Guinness World Records